LinkedIn growth OS for founders and small B2B teams

Know which LinkedIn conversations are worth your time.

Bring your prospect list. HTMB Pulse scores every name against your ideal customer, drafts the first message in your voice, publishes your posts on schedule, and traces each meeting back to what started it. Nothing goes out without your approval.

Start 14-day free trial Watch it work, 30 seconds

14 days freeCancel anytimeBuilt on LinkedIn's official API

Walkthrough

Import prospects

Prospects / Import

CSV

q3-founders-list.csv

48 rows · 3 columns mapped · 2 duplicates skipped

Ready

Prospect	Company	Title	Status
PNPriya Nair	Zylo Health	Head of Growth	New
RMRahul Mehta	Finlane	Founder & CEO	New
ASAnanya Sen	Kirana Cloud	VP Sales	New
DKDev Kapoor	Orbit Logistics	Marketing Manager	New
SISana Iqbal	Nimbus SaaS	Co-founder	New

Your list, from wherever you already keep it. Pulse checks each row and skips anything it has seen before.

Priya Nair · Head of Growth, Zylo Health

Prospects / Score

0Fit score

Strong fit · worth a conversation

ICP match18/20

Decision maker20/20

Industry12/15

Growth signal15/15

Likely pain9/15

Company size7/10

Recency3/5

Why: Runs growth at a 40-person healthtech that is hiring two SDRs this quarter. Matches your ICP on role and stage; slightly outside on industry.

The AI proposes the signals. The arithmetic is fixed code, so the same prospect always scores the same way.

First message

Outreach / Draft

To Priya NairVoice: yours · direct, warm

RegenerateShorterMore casualrewrites are free

Written from your "what you do" notes and how you actually write. Change it as many times as you like.

Review before it leaves

Outreach / Approve

Priya Nair · Zylo HealthAwaiting your approval

Hi Priya, saw Zylo is adding SDRs this quarter. When I ran growth at a similar stage, the hard part wasn't leads, it was knowing which ones deserved a real conversation. Happy to share what worked if useful. No pitch.

Approve

Edit draft

Approving copies the message. You paste and send it from LinkedIn yourself. Pulse never sends on your behalf.

✓Approved. Message copied to clipboard.

Every message and post passes through you. That keeps your account safe and your voice yours.

This week

Calendar / Analytics

September Content calendar

Published 09:30"The SDR hiring mistake most founders make"

POSTWed post, 1,240 viewsSep 3

DMPriya replied to your messageSep 4

MTGMeeting booked · attributed to Wed postSep 5

3meetings booked

11replies

27sends approved

Every number traces back to a meeting, not a follower count. Weekly insights tell you what to do more of.

Official LinkedIn API onlyHuman approval before anything leavesData hosted in MumbaiPricing in INR, cancel anytime

How it works

Five steps. Three are Pulse. Two are you.

The order matters. Pulse does the reading, scoring and writing. You do the deciding and the sending, because that is what LinkedIn rewards and what your prospects can tell the difference on.

Import

Upload a CSV or add prospects one by one. Columns are mapped, rows validated, duplicates skipped.

Pulse

Score

Each prospect gets a 0 to 100 fit score against your ideal customer profile, with the reasons written out.

Pulse

Draft

A first message in your voice, built from what you do and how you write. Rewrite for free until it sounds right.

Pulse

Approve and send

You read it, approve it, and send it from LinkedIn yourself. Same for every post.

You

Measure

Replies and meetings are traced back to the post or message that produced them. Weekly insights tell you what to repeat.

You, with Pulse

What you get

Everything between "here is a list" and "we booked a meeting".

Fit scoring with its reasons

Seven weighted signals: ICP match, decision maker, industry, growth signal, likely pain, company size and recency. The AI proposes each signal, fixed code does the arithmetic, and every score shows its reasoning so you can disagree with it.

~~I hope this message finds you well. I wanted to reach out regarding an exciting opportunity…~~
Saw Zylo is adding SDRs this quarter. The hard part usually isn't leads.

Drafts that sound like you

Pulse writes from your "what you do" notes and, on Growth and above, learns your style from posts you have already written. First drafts cost a credit. Every rewrite is free.

Style learning · Growth+

Content studio and calendar

Plan a week of posts in one go, schedule them, and Pulse publishes to LinkedIn on time through the official API.

Draft→You→Sent

The approval gate

Nothing leaves without a human click. Sent and published are end states that only a real action can reach.

Wed post3 mtgs

DM batch 122 mtgs

Mon post1 mtg

Attribution and weekly insights

See which post or message produced each reply and meeting. A weekly note tells you what to do more of.

Full funnel · Growth+

prospect.scored→n8n→your CRM, Sheets, Slack

Automation hooks

Every scored prospect, approved message and published post can fire a webhook into n8n, so your CRM and team channels stay in step without copy-paste.

Growth+

SeatsICP profilesUsage meterBilling

Built for a small team

Multiple seats and LinkedIn accounts, separate ideal customer profiles per offer, clear monthly limits with no surprise overage, and billing in rupees through Razorpay.

Safe by design

Four things Pulse will never do to your LinkedIn account.

Most "LinkedIn automation" tools drive your account with a browser extension or a cloud robot. LinkedIn restricts accounts that do this. Pulse is built the other way round.

Send connection requests for you

No bulk invites. Your network grows because you chose each person.

Send messages on your behalf

Approving a draft copies it. You paste and send from LinkedIn, so every message is genuinely from you.

Scrape profiles or search LinkedIn for leads

Pulse works on lists you bring. No scraping, no fake "lead finder" that risks your account.

Install a browser extension in your session

Publishing uses LinkedIn's official API with your explicit sign-in. Nothing sits inside your browser.

"The tools that promise hundreds of messages a day are the reason your prospects stopped reading LinkedIn messages."

Pulse makes the opposite bet: fewer, better conversations, each one qualified, each one written to be read, each one measured by whether it turned into a meeting.

Official "Share on LinkedIn" and "Sign in with LinkedIn" products onlyYour prospect data is fenced off from the AI's instructions, so an imported row can never steer the modelHosted in Mumbai. Row-level security on every table. No secret ever ships to the browser

Pricing

Priced in rupees. Limits you can see.

Start with 14 days free on any plan. Cancel whenever you like and keep access to the end of the period.

Starter

One person, one LinkedIn account, getting consistent.

₹2,999/ month

Start free trial

1 seat, 1 LinkedIn account250 prospects scored / month100 outreach drafts / month30 AI posts / month1 ideal customer profile30-day analytics historyEmail supportWeekly insights, style learning, automation hooks

Growth

A small team that wants the full loop, including attribution.

₹5,999/ month

Start free trial

3 seats, 3 LinkedIn accounts1,000 prospects scored / month500 outreach drafts / month60 AI posts / month3 ideal customer profilesFull analytics history and full-funnel attributionAI weekly insights and style learningAutomation webhooksPriority support

Scale

Agencies and sales teams running several accounts and offers.

₹9,999/ month

Start free trial

10 seats, 10 LinkedIn accounts5,000 prospects scored / monthUnlimited outreach drafts / month120 AI posts / monthUnlimited ideal customer profilesFull analytics history and full-funnel attributionAI weekly insights and style learningAutomation webhooksMultiple style profiles, team approval workflowsAnalytics export and APIDedicated onboarding

Prices exclude GST. Yearly plans are ten months for twelve. Limits reset monthly and are visible in the app at all times.

Questions

The things people ask before they sign up.

Does Pulse find prospects for me?+

No, and be wary of anyone who says they can do this safely. LinkedIn does not offer an official way to search member profiles, so tools that "find leads" scrape, and scraping gets accounts restricted. Pulse works on lists you bring: a CSV export from your CRM, an event attendee list, a spreadsheet you built by hand. It then does the part that actually takes time: deciding who is worth a conversation and what to say.

Does it send messages or connection requests?+

No. When you approve a draft it is copied to your clipboard and you send it from LinkedIn yourself. This keeps your account within LinkedIn's rules and means every message really is from you. Posts are different: with your explicit sign-in, Pulse publishes scheduled posts through LinkedIn's official "Share on LinkedIn" API.

How does the fit score work?+

You describe your ideal customer once. For each prospect the AI proposes a 0 to 1 signal for seven things: ICP match, decision maker, industry, growth signal, likely pain, company size and recency. Fixed code applies the weights and adds them up to a score out of 100, and the reasoning is shown next to it. Because the arithmetic is code, not the model, the same prospect always scores the same way.

Will the drafts actually sound like me?+

They start from your "what you do" notes and your offer, so the first draft is already specific. On Growth and above, Pulse learns your style from posts you have already written. Every rewrite is free, so you can push a draft until it reads like something you would send.

Where is my data stored and who can see it?+

In Mumbai, on Supabase's ap-south-1 region, with row-level security so each account sees only its own rows. Imported prospect data is fenced off from the AI's instructions so a row in your CSV can never steer the model. No secret is ever shipped to the browser, and this is checked automatically on every build.

What happens when I hit a monthly limit?+

The app tells you before it happens and the action simply waits until the next period or an upgrade. There are no surprise overage charges. Prospects scored, outreach drafts and AI posts are counted separately, and rewrites never count.

Can I cancel?+

Yes, from the billing page, any time. You keep access until the end of the period you have paid for, then the account moves back to a free state with your data intact.

Talk to us

Tell us about your outreach. We will tell you if Pulse fits.

Built by HTMB-AI in Greater Noida. A real person reads every inquiry, usually the same day.

htmbai@proton.meEmail, replies within a working day

linkedin.com/in/htmbaiMessage us on LinkedIn, naturally

HTMB-AIAI strategy, automation and enablement. The company behind Pulse

#8142, ATS Happy TrailsGreater Noida West, Uttar Pradesh 201306, India

Start today

Your list already has the meetings in it. Find out which rows.

Import a list, score it, read the reasons. Fourteen days free, no automation risk to your account, cancel any time.

Start 14-day free trial Ask a question first

Know which LinkedIn conversations are worth your time.

Import prospects

Priya Nair · Head of Growth, Zylo Health

First message

Review before it leaves

This week

Five steps. Three are Pulse. Two are you.

Import

Score

Draft

Approve and send

Measure

Everything between "here is a list" and "we booked a meeting".

Fit scoring with its reasons

Drafts that sound like you

Content studio and calendar

The approval gate

Attribution and weekly insights

Automation hooks

Built for a small team

Four things Pulse will never do to your LinkedIn account.

Priced in rupees. Limits you can see.

Starter

Growth

Scale

The things people ask before they sign up.

Tell us about your outreach. We will tell you if Pulse fits.

Send an inquiry

Your list already has the meetings in it. Find out which rows.